I started drawing at 3, and never put the pencil down.

That led to painting.

Which led to sculpting miniature things.

Then photographing said mini things.

Then realising you can photograph bigger things.

Then learning to hit record and tell stories via video.

Then I dabbled in design, majoring in it at uni.

Then a friend told me to try marketing.

And here we are - marketing consultant by day, and dabbler of all things creative by night. No matter what it is I work on though, I am fuelled by a desire to drive meaningful change. Whether it be in building brands, developing marketing strategies, designing innovative products or creating compelling content, I believe empathetic user-centricity is key to creating impactful solutions in this everchanging world.